Authentic South African flavours brought straight to the UK
Welcome to SA Dawn Online Store. Run by Jeffrey and family, we offer authentic biltong, traditional boerewors, and your favourite treats. Order online for delivery or collect at our Wellington Market Annex shop.
Featured South African treats
Every product is directly imported from South Africa and thoroughly quality-checked. From beloved pantry staples and snacks to prime butcher specialities, fill your cupboard with authentic tastes from home.
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Sale!
Biltong £12.00£15.00
Christmas clothing specials
Celebrate the festive season in genuine South African style. Discover our limited-edition Christmas clothing range, featuring cosy holiday knitwear, festive Springbok supporter apparel, and unique South African Christmas tees perfect for gifts or holiday gatherings.
Explore our favourites
Whether you crave cured meats, classic snacks, or sweet treats, explore our curated departments and discover your top tastes.
Traditional boerewors and premium cuts
Prepared with authentic spice blends and traditional recipes, our boerewors brings the true braai experience directly to your garden. Order ahead for doorstep delivery or store pickup.
Authentic handmade biltong
Cured to absolute perfection using time-honoured techniques. Enjoy succulent, flavour-packed slices ready to stock your pantry or share with family and friends.
"The real taste of home, right here in Shropshire!"
With our 5-star rating, customers love visiting Jeffrey, his wife, and sons at Wellington Market Annex. We take pride in delivering genuine South African warmth and top-quality goods to every customer.
Visit our shop
SA Dawn Online Store
Wellington Market Annex
Wellington, Shropshire
TF1 1BD, UK
Market opening hours
Tuesday, Thursday, Friday, Saturday: 9am - 5pm
Monday, Wednesday, Sunday: Closed
Online orders dispatched nationwide all week
Get in touch
07737363102
Follow our family journey